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What is B Corp?

B Corp is about using business as a force for good.

B Corp Certification is to business what Fair Trade is to coffee or USDA Organic is to Milk.

Businesses trying to become a certified B Corp must take the B Impact Assessment which measures their current impact based on five sectors.

The B Impact Assessment

Governance Impact

Accountability, transparency, and mission focus

Workers Impact

Employees' access to training, benefits, and ownership

Community Impact

Local involvement, job creation, diversity, and civic engagement

Customers Impact

Customer access to feedback, complaints, and quality assurance mechanisms

Environment Impact

Water usage, electricity usage, and disposal practices

B Corp Certification:

  • Requires a score of 80 to qualify

  • 3500+ certified businesses

  • $100B+ Marketplace

B Corp Examples:

  • Local

    • Network for Good, City First, Dress it Up Dressing​

  • Global

    • Ben & Jerry's, The Honest Co., Patagonia​

Learn more about the B Impact Assessment here.

B Corps vs. Benefit Corporations

B Corp     ≠    Benefit Corporation

Benefit Corporations: A legal structure used by traditional for-profit corporations that commit to higher standards of purpose, accountability, and transparency. A business can be both a benefit corporation and B Corp certified.

B Corp

  • Must take B Corp Assessment

  • Available everywhere in the United States

  • Costs $1000- 50,000/year*

  • B Lab reviews applications

*Varies depending on company

Both

  • Directors consider all stakeholders

  • Publish public reports on Triple Bottom Line (TBL) Performance

Benefit Corporation

  • Take the B Impact Rating System

  • Available in 31 States

  • Costs $70-200 for one use

  • Maryland developed legislation

  • Self report data

The B Economy

The "B Economy" describes a business environment where businesses compete to be the best for the world, the people living in it, and the natural environment.

When we unleash the power of markets, we:

  • Create more high quality jobs

  • Reduce inequality

  • Alleviate property

  • Restore a healthier environment

  • Strengthen communities

Increased Local Spending

Added Health Benefits

Higher Wages

Building the B Economy Drives Measurable Results

More Charitable Giving

Energy and Water Efficiency

Extra Volunteer Time

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